How the Good Get Punished: Online Marketing
“Turn left in 100 feet-” “Make a U-Turn-“ “Recalculating…” Sound familiar? We’ve all been there. As thralls to technology, we tend to put our faith in the ‘GPS machine’...
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29
August
Blogs
EDU Compliance for Email Marketing
(As originally published in Career Education Review) Email marketing is an important strategy to maximize your marketing ROI. Unfortunately, many schools don’t adequately monitor authorized and unauthorized...
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11
July
Employment Verification: Going the Extra Mile
[As published in Beauty Link Magazine by AACS] Student outcomes are an increasing focal point for accreditors and the U.S. Department of Education (DOE). The final chapter...
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19
May
Conversions vs. Compliance
Today, regulatory scrutiny, politicizing industries and consumer activists have brought significant changes to how we market to and sell our products. Lead flow is down in...
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01
May
Web Auditing Checklist for Higher Education
Your website is your front door. Is it inviting to compliance infractions? The following suggestions are offered as general advice about how to comply with the...
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05
December
Trump Administration vs. Student Loans
Donald Trump is the President-elect of the United States. Now what? Well, one thing people keep questioning: “What does this mean for education?” Those who have...
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14
November