LinkedIn for Higher Education

Recently, LinkedIn announced the launch of University Pages, providing another channel for colleges to reach perspective students. According to LinkedIn more than 200 schools have created profile pages.

The new college profiles will include a breakdown of:

–          Number of alumni on LinkedIn.

–          Main fields of employment for graduates.

–          Top employers of alumni.

–          General student body information.

In addition to University Pages, LinkedIn announced updates to their terms of service, lowering the minimum age for users in the United States from 18 to 14 years of age, allowing high school students to explore schools worldwide. This update, making LinkedIn accessible to high school students, will begin September 12th. Not only will this increase membership, but more so will provide LinkedIn a prime opportunity to reach the younger market.

As LinkedIn’s University Pages expand, so will IntegriShield’s effort to monitor higher education and gainful employment in the social media realm. IntegriShield’s Managing Director, Jennifer Flood commented, “As the internet expands, so does the possibility of non-compliant brand messaging. This is why utilizing a compliance monitoring tool is invaluable to schools.”

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