• Conversions vs. Compliance
  • Today, regulatory scrutiny, politicizing industries and consumer activists have brought significant changes to how we market to and sell...

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  • Conversions vs. Compliance
  • What opportunities are you missing for them to work together?Businesses have the opportunity to gather and analyze data at...

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  • Revisiting TCPA Language
  • In 2015 the Federal Communications Commission (FCC) outlined new rules regarding the Telephone Consumer Protection Act (TCPA). This anticipated...

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  • Vlog: Text Messages and the FCC
  • The FCC Chairman, Tom Wheeler, has requested a “crackdown” on robocalls, robotexts and telemarketing calls. How may that impact your organization?...

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  • Vlog: TCPA Ruling
  • All marketers are familiar with the wide-sweeping TCPA legislation that has been consumer focused regarding unwanted calls and text...

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  • Is Your School Prepared?
  • Career Colleges have been called into question by the policy community regarding the quality of data used to estimate...

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  • Big Data Talks at APSCU
  • Professionals in the education industry gathered earlier this June for the annual APSCU Convention. Hopefully you were in attendance...

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  • Compliant Website Checklist
  • Institutions are under strict scrutiny surrounding their online advertising efforts. But, it’s also imperative for the institution’s website to...

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  • Avoiding TSR Violations
  • Since it’s onset in 1995, the Federal Trade Commission (FTC) has amended the Telemarketing Sales Rule (TSR) several times in order...

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  • Compliant Landing Pages
  • Nowadays there are many rules and regulations for online marketing, making it difficult to know what should and should...

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  • Identity Theft
  • Identity theft has become a sprawling problem for those of us well connected to the information age. Recent security...

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  • Not Your Average Defendant
  • Copyright infringement affects brands of every size, shape and income.  From A-List celebrities to small mom and pop corporations,...

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  • The Risk of Infringement
  • Maintaining the integrity of brands online has become a difficult task for many companies with limited resources and expertise...

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  • LinkedIn for Higher Education
  • Recently, LinkedIn announced the launch of University Pages, providing another channel for colleges to reach perspective students. According to LinkedIn more...

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  • The Danger of Not Knowing
  • Top 5 Compliance Mistakes Your Admissions Staff Could Unknowingly be MakingWith the constant changes of brand and compliance regulations,...

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