KANSAS CITY, MO, (PRNewswire) January 30, 2014
IntegriShield, a technology based compliance company, enforces infringement detection and remediation on its client’s behalf. Catering to clients across North America, IntegriShield’s proprietary technology readily identifies instances of illegal and incorrect use of a client’s copyrighted or trademarked material over the internet.
“Far too many companies are unaware of the growing threat of infringement caused by websites, blogs and social media,” said IntegriShield Managing Director Jennifer Flood. “Companies that invest each year creating and managing their brand image should be aware of how others are using it.”
Looking back on the winter holidays, many companies were unknowingly victimized and reacted too late. In December 2013 the U.S. Immigration and Customs Enforcement agency (I.C.E.) released a report announcing the seizure of more than 700 domain names selling counterfeit merchandise for Cyber Monday shopping deals. This I.C.E. initiative, known as Project Cyber Monday IV, began in 2010 and has since seized 2,550 domain names. As the awareness and need for infringement detection grows, IntegriShield continues helping companies overcome the hurdle of isolating brand abuse on unauthorized websites.
“Unobstructed exploitation can result in significant brand dilution and loss of equity,” said Flood. Enterprises large and small have a vested interest in protecting their intellectual property from pirates who defame and mutilate brands with substandard products and services. “My team has demonstrated an unmatched responsiveness, understanding this means not just protecting a client’s brand’s image, but their customer’s lifetime value.”
IntegriShield specializes in protecting companies’ brand and online monitoring. Located in Kansas City, Missouri’s River Market District, IntegriShield uses proprietary technology to track, monitor and remediate violations of industry regulations and brand specific standards. The internet has provided anyone the ability to misuse company trademarks and misrepresent brands. For more information about IntegriShield visit www.integrishield.com.
Contact: Jennifer Flood
Tel. 816/994-1313 Ext. 314